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Based in:Shanghai
JOB PURPOSE/MISSION：
His/her role is to support the China Marketing team on evian Shanghai Storm implementation in Summer 2015 (POS execution, Sampling mechanics inside and outside POS, Digital resonance and Media) and on evian activation during China New Year 2016 (pack and digital activation).
MAIN RESPONSIBILITIES：
POS execution:
Sampling mechanics: coordination of BTL agencies, digital agency and distributors Sales team to assure the right execution in due time and with the right excellence of execution
Support Paris and China Trade Marketing teams in recommendingthe right channel strategy, in developing clear guidelines of brand visibilityand animation (incl. POSM, promo mechanics implementation,…) and in assuringthe right coordination with Hong Kong and Singapore teams
Pushthe coordination among central and local Marketing and Trade Marketing dept.s toassure the implementation according to the right guidelines
Digital Resonance: assure the right resonance on the sampling mechanics via supporting digital agency
Media: support China Mktg team in artwork adaptation, regulations/legal approval and invoicing
Pack activation: working closely with China Marketing team, support Paris team in developing evian pack creativity
Digital activation: in order to assure the max resonance, support China Marketing team in coordinating and guiding the digital agency
E-commerce platforms: work closely with China EC team in declining the project also for EC
PROFILE & COMPETENCIES
ABILITIES & COMPETENCIES
Autonomy
Problem Solving and Flexibility
Priority Management
Communication and Relationship Skills
Experience in FMCG Marketing Dept. are a plus
Ability to interact with multi-cultural stakeholders
Networking
Entrepreneurship, open-minded and pro-activity resultsand oriented to excellence in execution
Enthusiasm and dynamism
Strong users of Digital platforms (wechat, weibo, e-commerce,…)
EDUCATION：
University Degree
PC SKILLS：
MS Office fluency, strong user of Chinese digital platforms (Wechat,Weibo, e-commerce,…)
FOREIGN LANGUAGES：
Mother-tongue in Chinese and fluent in English (compulsory)
Others：
At least 3 days perweek
Six months internship period
【联系方式】
有兴趣的同学把简历发给我：tonywqz@163.com |
